Tuesday’s Business-Assessing Sales Opportunities

As you put together your business plan, you need to consider where you’re going to sell your work. What venues or markets you’ll target. Heck, even without a business plan, I’m sure this is something you’ll consider as you decide to sell your work.
When determining where to show and sell your work, you [...]

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Tuesday’s Business-Know Your Customers/Collectors

Thus far in our discussion on writing a business plan, we’ve talked about several components: writing goals, defining your art, and knowing who your competition is. This week the focus is on describing and knowing who your customers and collectors are.
As you put together your business plan, you need to think about who is [...]

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Tuesday’s Business: Know the Competition

Sometimes, when we enter into a small art business, we think “Hey, I’ve got this great idea.” We create our art, put together a dazzling display, take it to a show, and then, lo and behold, you find someone two booths down is doing the same thing as you!
Maybe the material is different or [...]

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Twitter-bug

I’m not sure what motivated me to do it but I joined Twitter this weekend. Well, part of the motivation was to challenge myself to write short posts. Twitter limits you to 140 characters per post; that includes punctuation and spaces.
I’ve also been reading about using Twitter to promote your business, your web [...]

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Happy First Anniversary!

It seems like only a short time ago I wrote my first post on this blog and here it is, 7/1/08, and I’m celebrating my first blog anniversary!
When I started my blog, the intent was to share my thoughts on inspiration and creativity, to share what inspires me, and to share images of new work. [...]

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Show Economics

Prior to doing a show, we receive lots of well-wishes for a good show, a successful show, a profitable show. After the show, we’re asked how it went, how was attendance, were people buying. In response to these questions, it is important to keep in mind that what may be a fair, [...]

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Post Show Hangover

The days after a show are like having a hangover; a post show hangover without the bed spins or dry mouth.  The excitement and nervousness that builds prior to a show has dissipated.  Whatever inventory remains has been repacked and not necessarily in the order it went to the show.  The table coverings aren’t folded [...]

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It’s Showtime Folks

The postcards were sent out a couple weeks ago.  Unfortunately I still haven’t gotten into the habit of sending email announcements to those folks who only leave an email address on my show mailing list.  That is another task to add to the goal list; investigate an email newsletter service or just get better about [...]

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The Artist Slump

My local artist guild, The Bolton Artisans Guild, started its own blog this week.  Below is an expanded version of an entry I posted on the new BAG blog.
Alyson Stanfield discusses artist slumps her newletter this week.  I can certainly relate as I’ve been in an on-again/off-again slump for the past few months.  I’ve noticed this happens [...]

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The Urban Playground Movement

In Boston today there was a meet-up of various people who celebrated International Pillow Fight Day.  IPFD states that such as event is a way to redefine public space, “to free it from the endless creep of advertising.”
The Boston event is organized by Banditos Misteriosos.  Banditos also organized The Silent Dance Experiment in February.  At that event [...]

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